--- title: 3 Tips to Become a Real Estate Social Media Rockstar description: Take your social media account to the next level with these 3 tips to reach your target audience and become a real estate social media marketing rockstar. image: https://learn.upright.us/hubfs/del-2.png --- [![Upright Real Estate Investment](https://learn.upright.us/hs-fs/hubfs/Upright_RGB_PrimaryLogo-2.png?width=175&height=42&name=Upright_RGB_PrimaryLogo-2.png "Upright Real Estate Investment")](https://upright.us/) [![Return Home >](https://no-cache.hubspot.com/cta/default/2129804/90add894-e0b2-4f0c-bc22-7c5b348dd1d7.png)](https://cta-redirect.hubspot.com/cta/redirect/2129804/90add894-e0b2-4f0c-bc22-7c5b348dd1d7) [Back to the Blog](https://learn.upright.us/real-estate-investing-blog) # 3 Tips to Become a Real Estate Social Media Rockstar January 20, 2020 | By [Upright](https://learn.upright.us/real-estate-investing-blog/author/upright) ![Become a real estate social media rockstar by engaging with your followers, automating social media posts, and utilizing hashtags.](https://learn.upright.us/hs-fs/hubfs/del-2.png?width=300&name=del-2.png)With over[2.5 billion people on social media](https://www.statista.com/statistics/278414/number-of-worldwide-social-network-users/#:~:targetText=Social%20media%20usage%20is%20one,almost%203.1%20billion%20in%202021.&targetText=Social%20network%20penetration%20is%20constantly,2019%20stood%20at%2045%20percent.), your target audience and potential customers are more accessible now than ever. Social media allows business owners to reach and target desired audiences, regardless of physical location, at little cost. Real estate social media’s goal should be two-fold: follower growth and network nurturing. Achieving these goals will result in higher lead generation and an increased brand loyalty. Here are a few tips to help you in working towards achieving these goals in 2020: **1. Engage With Your Followers** Followers want to feel noticed and valued on social media. There are four easy ways to engage on social media: follows, likes, comments, and mentions. Don’t only follow social media accounts of those whose content is relevant to your business, such as “Real Estate Investing News,” but also accounts you think could be potential clients or partners. Look for keywords in bios like “real estate investor” or “house flipper.” While it is not necessary to follow back everyone who follows you, offering a follow shows the account that you are interested in them and increases the likelihood that they will follow and engage with you. Next, liking or commenting on posts can build relationships and make these accounts inclined to return the favor. Lastly, mentions are a great tool to spotlight an interaction with a client or partner. This will make them feel valued by appearing on your account and also will increase the likelihood that they will share it with their followers, generating more followers for you. ## **2. Automate Social Media Posts** Scheduling social media posts using a tool such as[Hootsuite](https://hootsuite.com/platform/scheduling#) or[HubSpot](https://offers.hubspot.com/free-trial-social-media-tools?hubs_signup-url=blog.hubspot.com/blog/tabid/6307/bid/29340/how-to-automate-your-social-media-marketing-like-the-pros.aspx&hubs_signup-cta=null&_ga=2.137999280.1473475384.1578927857-1728756016.1574102660) will be helpful in gaining more engaging followers. Generally, companies should[aim to post at least once per day](https://www.revlocal.com/blog/social-media-marketing/how-often-should-your-business-post-on-social-media) across platforms, five days per week. Scheduling posts will allow you to stay on top of the frequency at which you are posting. It will also enable you to keep a consistent brand voice if multiple people or partners work on your social media. Have one central person review and publish the final posts to ensure you’re communicating with a uniform brand voice. ## **3. Utilize Hashtags** Using hashtags is the easiest way to acquire new followers. Hashtags allow you to utilize keywords to make posts visible to larger audiences. Accounts search for and follow hashtags related to their business and/or interests and this is a great way to earn engagement and followers. Therefore, hashtags are beneficial both when you use them and when others do. By searching for and following hashtags like #realestate, #realestateinvesting, and #houseflipping, you can discover new accounts to interact with. Consistently offering a follow, like/favorite, and/or comment to an account that doesn’t already follow you is a great way to encourage the account to follow you. Remember that hashtags can also be used in Instagram stories to increase your reach.   These are just three quick tips that will help your real estate social media marketing strategy. By following these tips, you can further grow and nurture your network, ultimately leading to increased business for your company. Be sure to follow Fund That Flip on [Instagram](https://www.instagram.com/fund_that_flip/), [Twitter](https://twitter.com/fundthatflip), [Facebook](https://www.facebook.com/fundthatflip/), [LinkedIn](https://www.linkedin.com/company/fund-that-flip-inc-/), and [YouTube](https://www.youtube.com/channel/UC5PNxpHcnnavmpT8RrQwAAQ?).   Do you have an investment property ready for a transformation? Apply in under two minutes to get fast funding for your next real estate deal. Better than hard money. Get funded now![![Get Funded ](https://no-cache.hubspot.com/cta/default/2129804/f0a761db-b262-485e-b182-33df7c4c7db3.png)](https://cta-redirect.hubspot.com/cta/redirect/2129804/f0a761db-b262-485e-b182-33df7c4c7db3) Looking for an alternative to stocks? Investors can earn 8-10% annual returns on pre-vetted, low LTV, real estate-secured loans. Fund That Flip offers industry-leading visibility into each project, enabling investors to be highly selective in the loans they choose to fund. Click below to make an investment today! [![Start Investing](https://no-cache.hubspot.com/cta/default/2129804/96f394e8-dd8a-4360-9841-de6e85d3d04a.png)](https://cta-redirect.hubspot.com/cta/redirect/2129804/96f394e8-dd8a-4360-9841-de6e85d3d04a)       - - - ### Returns up to 13% investing in real estate. Diversify your portfolio with short- or long-term investments, individual or pooled fund offerings, and hundreds of developers and project types throughout the U.S. [![Sign Up](https://no-cache.hubspot.com/cta/default/2129804/9beb5019-97e3-48ab-bc90-ee874cd213ac.png)](https://cta-redirect.hubspot.com/cta/redirect/2129804/9beb5019-97e3-48ab-bc90-ee874cd213ac) ### Loan commitments in about 24 hours, with pre-approval up to $5M to make winning bids. [![Apply Now](https://no-cache.hubspot.com/cta/default/2129804/3420ff91-259d-4238-ae5b-bda78b01cff5.png)](https://cta-redirect.hubspot.com/cta/redirect/2129804/3420ff91-259d-4238-ae5b-bda78b01cff5) [![](https://learn.upright.us/hubfs/DSCR.png)](https://learn.upright.us/real-estate-investing-blog/dscr-lending-that-works-as-hard-as-your-rentals) June 10, 2025 ## [Frictionless Financing for Your Next Rental](https://learn.upright.us/real-estate-investing-blog/dscr-lending-that-works-as-hard-as-your-rentals) by [Upright](https://learn.upright.us/real-estate-investing-blog/author/upright) [![](https://learn.upright.us/hubfs/Upright.png)](https://learn.upright.us/real-estate-investing-blog/what-happens-when-we-control-the-capital) June 04, 2025 ## [Fast Closings, a 4-Day Close Case Study](https://learn.upright.us/real-estate-investing-blog/what-happens-when-we-control-the-capital) by [Upright](https://learn.upright.us/real-estate-investing-blog/author/upright) **[Upright](https://www.upright.us/)** **1300 E. 9th Street, Ste. 800, Cleveland, OH 44114 Real Estate Investment [info@upright.us](mailto:info@upright.us) | [646-895-6090](tel:6468956090) [![Instagram](https://learn.upright.us/hs-fs/hubfs/Email_2023/mdi_instagram.png?width=29&height=29&name=mdi_instagram.png)](https://www.instagram.com/buildwith_upright/)  [![Linkedin](https://learn.upright.us/hs-fs/hubfs/Email_2023/linkedin-icon.png?width=29&height=29&name=linkedin-icon.png)](https://www.linkedin.com/company/buildwithupright/)  [![Facebook](https://learn.upright.us/hs-fs/hubfs/Email_2023/fb-icon.png?width=29&height=29&name=fb-icon.png)](https://www.facebook.com/buildwithupright)  [![TikTok](https://learn.upright.us/hs-fs/hubfs/Email_2023/tik-icon.png?width=29&height=29&name=tik-icon.png)](https://www.tiktok.com/@buildwith_upright?lang=en)  [![X Twitter](https://learn.upright.us/hs-fs/hubfs/Email_2023/x-icon.png?width=29&height=29&name=x-icon.png)](https://twitter.com/build_Upright)  [![YouTube](https://learn.upright.us/hs-fs/hubfs/Email_2023/ytb-icon.png?width=29&height=29&name=ytb-icon.png)](https://www.youtube.com/@buildwithupright)  [![Events](https://learn.upright.us/hs-fs/hubfs/Email_2023/calendar-icon.png?width=29&height=29&name=calendar-icon.png)](https://www.upright.us/events)**   Past performance is not indicative of future performance. Investors should not rely on forward-looking statements because such statements are inherently uncertain and involve risks. No returns are guaranteed and these types of investments involve a high degree of risk.   Neither the Securities and Exchange Commission (SEC) nor any federal or state securities commission, or any other regulatory authority has recommended or approved of the investment or the accuracy or inaccuracy of any of the information or materials provided by or through the website. Direct and indirect purchase of real estate property involves significant risks, including, but not limited to risk related to sale of land, market and industry risks, and risks specific to a given property. Investments are not bank deposits, are not insured by the FDIC or by any other Federal Government Agency, are not guaranteed by Fund That Flip, Inc. dba Upright, and may lose value.   Fund That Flip, Inc. dba Upright does not make investment recommendations and this message should not be construed as such. This message is not an offer to sell or the solicitation of an offer to buy any security, which can only be made through official offering documents that contain important information about risks, fees, and expenses. Any investment information contained herein has been secured from sources Fund That Flip, Inc. dba Upright believes are reliable, but we make no representations or warranties as to the accuracy of such information and accept no liability therefor. We recommend that you consult with a financial advisor, attorney, accountant, and any other professional who can help you to understand and assess the risks associated with any investment opportunity. If and when Fund That Flip, Inc. dba Upright is able to make investment opportunities available, only accredited investors who submit required verification will be able to invest.     **© Fund That Flip, Inc. dba Upright, 2024  | [Privacy Policy](https://www.upright.us/legal?tab=privacy-policy) | [General](https://www.upright.us/legal?tab=terms)[Terms of Service](https://www.upright.us/legal?tab=terms) [|](https://www.fundthatflip.com/terms-of-service) [Investment Terms of Service](https://www.upright.us/legal?tab=investment-tos)**     ![](https://www.facebook.com/tr?id=1484345195216823&ev=PageView&noscript=1) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Upright", "url" : "https://learn.upright.us/real-estate-investing-blog/author/upright" }, "dateModified" : "2022-10-28T13:08:11.532Z", "datePublished" : "2020-01-20T15:02:00.000Z", "headline" : "3 Tips to Become a Real Estate Social Media Rockstar", "image" : [ "https://learn.upright.us/hubfs/del-2.png" ], "mainEntityOfPage" : { "@id" : "https://learn.upright.us/real-estate-investing-blog/real-estate-social-media", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://learn.upright.us/hubfs/Upright_RGB_PrimaryLogo-1.png" }, "name" : "Upright" } } ```